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BE The Booking Agent!

concert audienceSince September is a Traditional Educational Month, I Will Spend it with You by Sharing A Few of The Ways I’ve Honed My EntreMusicianal Skills by “Being” All The Things I’ve Needed to “Be” to Advance My Artistry & Career, while making a few bucks along the way. 

Being an EntreMusician comprises being adept at all of the functions of an Artist’s Career. Managing all the aspects of your own career can be its own unsettling balancing act. However, when you’ve become adept at walking atop your own tightrope, you might find it profitable to help someone else gain stability. 

It’s Common Practice for any Musician to refer another band for a gig they aren’t able to do. The second step is becoming noted for intentionally hooking up other talent for an event or venue and receiving a reasonable fee for doing so. 

For a few years now, since my days as producer of the event formally known as the Youngstown Jazz Fest, I have been able to align various artists with a variety of regional events. Both parties are aware that I represent the Band/Singer/Musician as an agent exclusive to that performance.  

I charge an extremely affordable rate, based upon the amount of work I need to do – and I keep it very basic. This fee is ALWAYS Collected from the Venue and Never from the Artist. I am doing them both a favor, but the advantage is Always Towards My Fellow EntreMusician. 

I Only Recommend bands I KNOW are completely dependable with a Killer Show to Event Promoters that I KNOW will Treat Them Right and Will Pay. If I am Not Confident of Either of these Attributes, I don’t get involved.  

I Send an Agreement on Behalf of the Performer, Collect the Non-Refundable Deposit and Secure the Date. I don’t get mired into the tiny details letting the bandleader and venue owner customize the event. I Am Not the Band’s Manager and I Never Insert Myself into that Role. 

I’ve had only 100% Satisfaction Rate so far for these “Favors.” The best thing is I Don’t have to be there on the night of the event, unless I want to. I Invest My Time in Concentrating on My Own Production and/or Performance! 

Please Note: Some of the Larger Music Business Capitals have State Laws which govern and license the activities of Booking Agents. Make Certain You Are Knowledgeable of and In Compliance with any applicable situation!

Be The Booking Agent!

I was Listening to Chuck Mangione‘s “Live AT The Hollywood Bowl” on Vinyl while posting this…

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50 FAT WAYS TO TURN YOUR FANS INTO FAMILY!

family

There Are Millions of Ways to Think Beyond the Box and Create a Culture of Fans who take ownership of Your Vision and become True Family! Your Imagination is the Limit!

Here Are A Few Successful Methods I have Utilized Multiple Times with My Band SounDoctrine, Within My Own Career, or when Consulting Other Artists. Twist These Up! Have Fun with Them and Contact Me with Further Questions or to Share Your Results!

Tonight (Thursday 8/31 @ 6PM EST) I will be on Hybrid Jazz from Trish Hennessey. We will be unpacking several of these strategies and talking with Many Varied EntreMusicians who will share their Own Tips & Tactics that Keep Their Artistry Intact. Feel Free to Listen & Call In  – Your Voice is IMPORTANT! The Number to Call In is 323.843.6172.  Check Out Trish’s Facebook!

50 FAT WAYS TO TURN YOUR FANS INTO FAMILY!
1. Write a Song With Your Fan.
SounDoctrine Once Held a Lyric Contest on Facebook. JeAnnette Singleton’s Words Worked Well & Won and We Signed a Co-writing deal, recorded and released “(That’s Why) It’s Called Love” on our ‘Inspire’ CD.
2. Feature Fans Frequently on Your Website
3. Feature Fan’s Favorite Quotes in Your Newsletter
4. Honor a Charity Your Fans Support at Your Next Show
5. Feature a Few Fans In Your Next Video.
SounDoctrine asked fans to send in their wedding pics to be featured in our video for the song “Marriage.” The Response was Overwhelming and made for a Great Way to Celebrate the Sacredness of Marriage.
6. Invite Two Fans to A Rehearsal. Have them Stream it on their Pages.
7. Invite Three Fans to A Recording Session. Upload it to Your Website.
8. Have a Fan Host an Old Fashioned House Party. Sell Tickets for $4.99. Stream It!
9. Use Your Song As a Bundle with a Book Release.
SounDoctrine partnered with author Gregory S. Trent who wrote the book “Selah,” which was the exact title of our single “Selah” from the ‘Source’ CD. For 30 Days after the initial release, anyone who bought his book got the single as a ‘Freemium’ (our $$ agreement was with him).
10. Do A Music Marketing Workshop in Your City teaching what You’ve Learned and invite Another Band to Perform. This move builds Solid Relationships with other musicians and also shows Your Fans whom You Are Fans of.
11. Hold a Can Food Drive for the Less Fortunate at your next show.
Early on SounDoctrine experienced the Value of Partnering with Our Fans to Help Out the Community, providing them a Discount on Admission Fee, Helping Out The Local Rescue Mission and Garnering Some Great Press in the Process. We began doing that in other cities as well.
12. Adopt a Color, Create a Symbol, Logo, Style or Phrase and Never, Ever Leave It!
Enhance It, But Never Abandon It! (Think P-Funk!!) SounDoctrine frequently refers to our music as “Originalternativefunkjazzfusion!
13. Create a Blog Specific to Your Fans Demographics & Interests

(This is Different from Your Newsletter which informs them about YOU – The Blog is about THEM)
14. Write & Market a Song Tied to a Personal Event.

(Think Tony, Toni, Tone’s “Anniversary.”)
SounDoctrine’sMeant 2B” doubled as a means to link to marriage & wedding blogs and sites. We also created an extended instrumental remix for bridal parties to use in the actual wedding.
15. Lead and/or Rally A Cause! Show Support for an Issue Bigger than Your Artistry. Draw Attention to It, Speak at a Rally and Let Your Voice be Heard!
16. Endorse a Candidate.
Yeah, I Know, but sometimes you have to draw a line in the sand. This move turns Fans into Family – or Enemies! It doesn’t have to be a Presidential Race, but Someone Your Band Strongly Believes will Make a Difference in Your Community or Country.
17. Throw a Private Party Twice a Year with Invitations Only for the First 25 or 50 Fans who Must Show Up by a Certain Time!

Hold it in a Very Public Place, Ensuring Liability Insurance, Security, etc and Make It Very Special!
18. Produce a Live Event that promotes Other Named Acts and make it a Regular Event!
We were blessed to produce the Youngstown Jazz Fest for three consecutive years, which we spun off into a monthly “Second Sundays” Event which garnered corporate sponsorship and featured artists of much higher caliber than SounDoctrine, which kept our name associated with Quality.
19. Interview Famous Artists. Post The Interviews.
20. Get Interviewed. Ditto
21. Interview the Interviewer. Ditto, Ditto
22. Answer Every Single Social Media Correspondence Sent to You ASAP or Create a Clone to Do It For You.
23. Get Barbershops, Beauty Salons & Boutiques to Play Your Music in their shops.
You Do Have Your Event Posters & Placards in There Too, Right?
24. Perform Live on Local Community TV and Yes, I Mean Schedule Them in Whatever’s City You Perform in Next!
25. Help A Community Center/Adopt A Block or Become A Big Brother/Sister
26. Proudly Promote Your Faith / Lifestyle / Values & Principles
27. Heavily Endorse an Equipment and/or Software Manufacturer.

Keep Track of Your Events & Projects that Utilize their Stuff and Contact them Repeatedly about being featured on their site(s).
28. Bring 15 Unsuspecting Fans In to Your Sound Check.

Ask them how well they are able to hear from various seating/spaces in the venue and thank them. Once back outside in line, they’ll call everyone they know, recount the experience and invite them to come down immediately.
29. Create a Cover Contest for One of Your Songs. Have Fans Upload to Your FB Page.

30. Share the Back Story Of Every Song

(what you were feeling/thinking when you wrote it – what was going on in your life. Share the recording process and how you came up with “that” sound.
31. Become an Actor in an Indie Film.
32. Stay to Meet Your Fans As Soon As the Gig Ends! Talk!
Take Pictures! Sign The CD! Laugh!!!…As Often as Appropriate!
33. Thank Your Fans Publicly as Often As You Can!
Especially Online Right After The Gig!
34. Host An Online“Ask Us Anything Event”
35. Chat Often. Skype a Favorite Fan. Make Them All Feel Like They’re Your Favorite. Dude, it’s possible, I have three daughters.
36. Don’t Be Afraid to Ask…
37. Share Your Mistakes
38. Be Genuine or Quit
39. Be Generous or…
40. Practice Excellence Daily
41. Compliment a Woman Personally (that’s a great color on you / Your Home/Office is Beautiful) Compliment a Man on His Items or Achievements (Dude! How Much Did that Set You Back / Hey, Great Job on That!)before you call me sexist, try it!
42. Call Out Your Fans Name from the Stage, During the Show!
43. Mentor Talent whenever You Find It.
I’ve Never Missed an Opportunity to Give a Person a Chance. Sometimes it’s set me back, Sometimes I’ve been bitten, but Often I’ve gained so much more in wonderful collaborations.
44. Remain Humble. Be Polite. Don’t be a Jerk.
45. Give Music Lessons
46. Visit Elementary Schools in Every City You Tour.
Perform an Assembly with an Educational / Anti-Drug Theme.
And Don’t be a Hypocrite. (Ask Me About This One).
47. Keep Your Email List Current
48. Purge Your FB Friends/Followers as often as Necessary.
49. Populate Your Linked In/Instagram Posts Meticulously.
50. Tweet Thrice A Day

TheEntreMusician.com

Engage, Encourage, Empower!
© 2017 Gerald H. Beulah, Jr. / © 2017 Tejai, LLC

 

I was Listening to War’s “The World is a Ghetto” on Vinyl while Composing this Blog

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Use Frequent “F” Words Faithfully…

 

Today I am Incredibly Transparent with You.

I Trust You’ll Appreciate My Confessions.

Far Too Often, I become Extremely Discouraged as an EntreMusician. Especially in the Neighborhood of Lost Opportunities. If & When I Miss a Shot at an Important Gig, Submission, Audition or Project that would have either Paid Handsomely or led to an even Greater Opp, I get really bummed. Within the grueling peripherals of this past week, due to personal family woes, I’ve been ridiculously behind and absolutely unproductive – in every area! In fact, I had to rigorously talk myself out of an impulse buy of Izotope’s Music Production Bundle 2, credit card in hand, just to pacify myself (although Ozone 7 remains on My List)!

I find that If I do not get a handle on my thoughts, I can easily slide into a“Comparisonism & Lack Mentality” mode which are Detrimental to every Artist & Musician.

Exhaustive Concentration on the Equipment, Skills, Connections, Resources, Looks, ___________, ___________ I Don’t Own Quickly Deteriorates My Perspective on the Attributes I Do Possess and seriously hinders my Flow & Output.

But, When that Ugly Shadow begins to Overwhelm, I’ve Learned to Employ a Consistent Series of Well Placed “F” Words, Complete with Fiery Enunciation and Spit! This is what helped me put my credit card down…

Firstly, My Faith is Foundational.

Knowing that I am Forever Forgiven for Former & Future Failures by My God through His Son, Jesus Christ provides an Eternal Outlook and Completely Minimizes My Temporal Blunders. My Prayers, submitted to His Purpose & Plan for Me Settles My Calling and Seals My Destiny.

My Family, Beginning with My Adorable Wife of 22 Years and our Three Amazing Daughters are my Treasures in Life and Help Fasten My Focus on What Really Matters Most. Lori & I have walked Hand in Hand through Joy, Tears & Tough Terrain and grow more in love with each other and our journey with each passing hour. What Else Does a Brother Need?

I Have Absolutely Awesome Friends who although Few are Completely True. They Simultaneously Encourage & Challenge Me to Grow & Go Further than I could Imagine. Real Friends See Into You & See Through You. They are Bold Enough to Call Out the Occasional Foolishness and Call Forward the Authenticity Inside.

Finally, I’m Blessed with the Favor of Funk, for this is the Songwriter, Producer & Musician I Am!

Irregardless of the Genre! Being able to Swing “The One” either a millisecond Before or After the Top of the Measure Matters. Forging a humility to Stay in the Pocket although I’ve not honed the same severity of thrillingly Sick Tricks my counterparts have has kept me working, for which I am truly thankful – for just being able to be me!

Perhaps You Thought I was going to Litter This Post with “F” Bombs, which might release steam in a moment of crisis, but do nothing to sow gratitude into our spirits.

I Wish You Joy, Love, Peace, Harmony & Rhythms of Grace!

 

I Am Listening to Azymuth’s “Light As A Feather” On Vinyl while writing this post.

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Your Year In Review…Today

EntreMusicians are Excellent Planners & Keen Executioners. We are Faithful at Follow Up and Process our Visions to the Nth Degree. We Face Forward and Effortlessly Advance to our Next Scheduled Items without Losing the Groove.

All Good, but…

EntreMusicians are also challenged with an Acute Inability to Pause and Review our Work. We fail to Properly Index our Calendars to Scrutinize our Previous Performances & Projects and Ascertain their Effectiveness.

While most of us maintain the habit of waiting until the Final Week of December to sit with our Old & Shiny New Planners, the Wiser Move is to Consistently Schedule Weekly, Monthly & Quarterly Reviews (the More Obsessive EMs Implement Dailies) to Appropriate Our Goals, Sharpening Our Saws as We Meticulously Slice Away.

As We Approach this Fifth Month of the Year (already!) let’s take a day or two to Glance Back at the Rear View to Make Sure We’re Not Adrift of the Course we launched in January.

 

I was listening to Herbie Hancock’s “Mr. Hands” on Vinyl while composing this blog.

 

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You & The SR Copyright

The Copyright in Sound Recording (SR) serves as a Blanket of Sorts for Your Created Work. And by ‘Work’ I mean Your Song, Poem, Speech, Rap, Spoken Word or Audio Book.

If Your Song is Original and You Created The Music, Lyrics, Melody, Arrangement AND Also Recorded these Elements, You are Eligible to File an SR which covers Your Song in Its Entirety, as opposed to having to separately file a Performance Arts (PA) to Cover the Music & Lyrics.

If You have Covered Someone Else’s song and Plan to Release It to the Public in some format, you’d do well to file for an SR copyright of Your Version beforehand. Just make sure you have appropriately secured licensing from the original copyright owner, either through Harry Fox or EZ Song Licensing.

The SR secures ownership of the fixed instrumentation and sounds irregardless of the Original  Author’s contribution to Music and/or Lyrics. I Just completed an SR for My Production of Eric Tyus‘ version of the Sounds of Blackness‘ classic”Everything Is Gonna Be Alright.”

These days it’s important for the EntreMusician to know the subtle nuances of the SR Copyright on their Original Work. This obviously includes Poets, Motivational Speakers, Preachers, Teachers, Rappers, etc., where so much of our public work is subject to being recorded, sampled, set to music, imported into video, remixed and released to Sound Cloud and Other Apps often without our knowledge.

If You were to Give a Speech or Recite Your Poetry on a College Campus or in front of an Audience and the University or Someone were to Record It on their System, Mobile or other device, that person (or the University) would be Entitled to Ownership through the Library of Congress by filing an SR unless Forbidden to do so by Prior Written Agreement. Undoubtedly, the same holds true for EntreMusicians at their Gigs and Concerts – which is why most people utter firm expletives when “NO RECORDING” signs are posted at Shows, but proceed to record anyway…

Both the Grateful Dead and Dave Matthews Band encouraged Mass Audience Recording & Reproduction of their Concerts and found them to be Excellent Promotional Tools which help Spread their Music like dandelions across a deserted field and many other artists followed suit, some opting to release their own “Official Bootlegs” to boost their fan base.

Plenty still choose to Protect the Dignity of their Live Presentations by Forbidding any Unauthorized Recording, Duplication and Sales of their Appearances in any form. But Everyone knows that Technology Stampedes Sacred Rights and bolsters the Mantra of Free Music for All! This has lead to Intense Conversation which suggests that the Ultimate Role of Copyright is Null & Void, since Everything Everywhere is Available to Everyone within a few clicks.

I Would Love to Know Your Opinion, Especially if You are a Content Creator of any Creative Classification. Are You of the Mindset that Your Conceptions should enjoy the Protection Copyright Provides or that from now on All things Should Be Out on Open Source?

Please Leave a Comment, I’d Love to Explore this Conversation Deeper. If You Have Not Already Done So, Download My Free E-Book, 50 Ways to Transform Your Fans into Family.” 

 

I Was Not Listening to Any Music while Composing & Posting This Piece, but all kinds of Random Songs are running through my head..

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Always On (Even In Your Downtime)

An EntreMusician is Always On

Although Acutely Aware of Proper Life/Work Balance and Extremely Protective of his Privacy and her Moments of Solace, a True EM is Spiritually & Creatively Constant.

Ideas Permeate the Psyche 24/7. You Unfailingly Keep a Small Leather Pad on Your Person, or a Voice Recorder at the Ready to Capture that Next Notion of Genius, be it at the Grocery Store, in the Middle of a Traffic Jam, the Big Game, the Beach or your Cantankerous Cousin Larry’s Boring Barbecue.

It May Not Be a Song, Poem or Screenplay. Often it’s a reminder to call that Booking Agent you met last week, or change a rehearsal date, or schedule an audition for that part you saw on Friday’s Flyer. It Seems Endless, but I’ve Never Met an EntreMusician who Could Successfully Shut It Down. The Switch is Broken and We Like It This Way!

I Remember Distinctly pushing my 2 Year Old Daughter (now 16) on the swings at Boardman Park and the squeaky chain created a odd 7/8 rhythm which produced “Hermeneutics,” one of SounDoctrine‘s Funkiest Spit Fire Tracks. I kinda regret not taking My Little One Off the Swings until I had the horns figured out. She was More Than Ready for Ice Cream Time and was Letting Dad Have It!!

In Reality, Our Roles in Life are Always On. Whether I’m Sleep, On Vacation, In The Shower or Away from My Phone, I’m Always a Christ Follower, Husband, Father, Brother, Uncle, Nephew, Cousin, Pastor, Writer, Producer, Wannabe Actor and EntreMusician who keeps Setting Audacious Objectives and Aspiring to Reach As Many As I Can Before I Check Out Of Here – And Hopefully You Are Too!

Download My Free E-Book “50 Engaging Ways to Transform Your Fans in to Family” at TheEntreMusician.com and Join the Conversation to Engage, Encourage & Empower Each Other! 

I Was Listening to the 1979 Funk-Jazz Band “Pressure” Produced by Ronnie Laws on Vinyl while composing this blog.

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Back to the MUSIC!

Her antics are not even worth talking about…

 

In fact, I delayed this blog post by one day to let all the nonsense die down (a little), although I made sure I did talk to my two youngest daughters, especially my 13 year old, who as a singer, songwriter and actress, has her sight firmly set on the entertainment industry.

 

We talked about the huge importance of maintaining Christ-like values and Godly principles and upholding the expectations of your parents, family, fellow believers and even of those coming behind you, most of whom may regard you as a role model when your star shines.

 

True Artists recognize this responsibility and most are keenly aware that they NEVER have to take their clothes off or oversexualize anything to gain (or keep) an audience, if their artistry is pure.

 

I remember MTV’s debut. I was young enough to see it as an extension of every artist’s expression, but wise enough to view it as a means of robbing me of my own interpretation and experiences that merely ‘listening’ to the song brought about. I gladly championed MJ, Rick James and Prince as they burst onto a blatantly white playlist and I felt instinctively that Madonna’s ‘sinfamous church‘ scene meant things would only get worse.

 

And worse also included the plunge into ‘Aesthetics Only’ Artistry, where video budgets skyrocketed and as a result, there HAD to be video awards shows that celebrated directors and creative concepts.

The music no longer mattered.

 

Would India Arie alone be able to free us from a mu-sick business steeped in Beautiful Faces & Hot Bods addicted to Auto Tune? Rob Pilatus would take his life because the myth of singing on his own record could not stand up against the weight of a public who celebrated “the look” but scorned the dirty truth their own appetites created.

 

So one by one they undress. All of them. The Once Innocent surrenders to Indecency – which eventually warps into a burgeoning rage of total desecration. On Camera. In front of the Children.

It’s not about the music anymore…at least not on the big stage.

 

The real truth is that Music IS Alive & Well! There are hundreds of thousands of wonderfully unsung musicians and artists who love and marvelously express their art in every nook and cranny of every city throughout the world. Our responsibility is to seek them out. Support Them. Encourage Them. Buy Their Music. Attend Their Concerts and by doing so, show the gatekeepers that it’s the music that matters most of all. 

 

It’s the Music.

Your Comments are ALWAYS Welcome!

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